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Local Carolina Chevrolet Dealers Use Social Media to Start a Chain Reaction of Kindness

Birmingham, Ala. – A group of 27 North and South Carolina Chevrolet dealers join forces to give back to local neighborhoods and communities by partnering with national philanthropy, Rachel’s Challenge and North Carolina broadcast channel WCNC for a chance to win a just released 2012 Chevy Sonic. In support of Chevrolet’s 100th anniversary and launch of the new Chevy Sonic, North andSouth Carolina residents will have a chance to win one of three grand prizes by showcasing acts of kindness around their neighborhoods, schools and communities by uploading inspiring videos to a custom-built Rachel’s Challenge Facebook application.

“Rachel’s Challenge is an outstanding program with a demonstrated record of success and we wanted to do something big to show our support,” says Steve Moore, President of the Carolina Chevy Dealers. “Your Carolina Chevy dealers believe that this video contest will challenge student creativity in documenting acts of kindness and compassion that will motivate and inspire others to do the same in their communities.”

The Rachel’s Challenge Video Contest will live on Facebook delivering an easy way for residents to participate. The contest is divided into three rounds of challenges. Each round lasts for one month and focuses on acts of kindness in the neighborhood, school and community. Between the months of September and December, residents will inspire change by uploading their video of kindness to the Rachel’s Challenge Video Contest Facebook page. At the end of each month a winner will be chosen by Facebook fans and the Carolina Chevy Dealers board members. The winner of the first challenge will receive an iPad, second round winner will receive a cash prize of $5,000 and the final winner will receive an all-new 2012 Chevy Sonic.

“We are excited to be partnering with the group of Carolina Chevrolet dealers during these months to help bring awareness to an important cause,” said Tim Morrissey, President and General Manger of WCNC-TV.  “We know that social media is a very important part of everyone’s life today.  The Rachael’s Challenge Facebook contest is a wonderful way to inspire others to perform acts of humanity.”

The Carolina Chevrolet Dealers are business owners who support community events ranging from little league events to helping teens learn to drive. They are proud to represent one of America’s best-known and best-selling automotive brands, as well as one of the fastest growing brands in the world. Carolina Chevrolet Dealers association is comprised of 27 Chevrolet dealerships located throughout North and South Carolina. www.carolinachevydealers.com

The goal of Rachel’s Challenge is to replace bullying and violent behavior with kindness and compassion. Rachel Joy Scott was the first student killed at ColumbineHigh Schoolon April 20, 1999. Following this tragedy, friends shared stories of Rachel’s kind acts that made a difference in school. The Rachel’s Challenge team travels around the country to schools speaking to students from Kindergarten to 12th grade urging them to make a positive culture change, replacing bullying and violence with kindness and compassion.

The Rachel’s Challenge Video Contest begins August 25, for more information on Rachel’s Challenge Video Contest visit http://www.facebook.com/RachelsChallengeContest.

About Intermark Group

Intermark Group is one of the South’s largest hybrid agencies, with a team comprised of highly creative, strategic and innovative people. A forward thinking company, Intermark strives to create memorable work, incorporating traditional aspects with leading-edge digital and social media features. Intermark Group provides clients top of the line work at an incredible value across all aspects of advertising, public relations, promotions, interactive, digital, social media and full-service film and video production services. With its corporate office in Birminghamand satellite offices in Houston, Nashvilleand Los Angeles, Intermark Group employs nearly 200 people. For more information or business inquiries please visit: www.intermarkgroup.com.

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This holiday season Bell & Howard Chevrolet Cadillac knows that more and more families are in need. We want to reach out to all our family, friends and clients this year and ask them to stop by Bell & Howard Chevrolet Cadillac before December 20th to donate a toy for the Salvation Army toy drive. As thanks to you for your donation, once you drop off your toy donation you will be entered into a drawing for a Xbox 360 Console with Kinect! For more information please visit our Facebook page!

Bell & Howard Chevrolet Cadillac is the presenting sponsor for this year’s Mitchell Community College Endowment for Excellence event “Dancing with the Iredell Stars”. If you are a current fan of Bell & Howard Chevrolet Cadillac on Facebook or become a fan during the month of October you will be entered into a drawing for a chance to win a ticket to the event on the night of November 13th! The tickets are valued at $75 a piece and Bell & Howard Chevrolet Cadillac will be giving away 2 tickets to our lucky fans!

Take a look at the Stars for the night! Your ticket will be right up front so you won’t miss a single step! For more information about the event you can visit Mitchell Community College or Bell & Howard Chevrolet Cadillac on Facebook!

Bell & Howard Chevrolet Cadillac is happy to announce that for the entire month of October you can enter to win a 2011 Chevrolet Cruze! Stop by the dealership anytime this month and donate at least $1 to the Ronald McDonald House and you will be eligible to win this new Chevrolet model! Bell & Howard Chevrolet Cadillac is proud to partner with the Carolina Chevy Dealers and out of all the Chevrolet dealers in North and South Carolina there will be one lucky winner! For more details you can visit Bell & Howard Chevrolet Cadillac on Facebook.

When you are shopping for a compact car you want it to have all the features that a larger vehicle has without the large car fuel economy…correct? After reviewing the features of the 2011 CruzeBell & Howard Chevrolet Cadillac think you’ll be more than impressed!

Here are the features that make this 2011 Cruze a true crowd pleaser!

Exceptional Fuel Economy

  • Two fuel-efficient engines: 1.8L Ecotec or a 1.4L Ecotec Turbo
  • One of the only compacts to offer either a 6-speed Manual or Automatic Transmission
  • Eco model (estimated 40 MPG highway; about a 570-mile highway range) Based on GM testing.

Comprehensive Safety Package

  • 10 standard airbags (The 2010 Toyota Corolla Base, 2010 Honda Civic DX and the 2011 Ford Focus S only have 6 airbags.)
  • OnStar Directions & Connections (6 months standard)
  • StabiliTrak Stability Control System
  • Antilock Brakes with Traction Control
  • Tire Pressure Monitoring System (excludes spare tire)
  • Power Child Security Locks

Performance & Handling = Fun to Drive

  • 1.4L Ecotec Turbo enhances fun-to-drive performance
  • Responsive, rack-mounted electric power steering
  • Independent front and semi-independent Z-link rear suspension (Eco excludes Z-link)

Roominess

  • One of the largest compact cars in segment.
  • More passenger and trunk room than Civic, Corolla and Focus

Comfort And Convenience

  • Long fore/aft seat travel and comfortable seats
  • Uncommon standard features not usually found on compacts:
  1. Driver Information Center
  2. Oil Life Monitor
  3. Remote Keyless Entry
  4. Split-folding Rear Seat
  5. Stereo with CD player, Auxiliary Input Jack and Six Speakers
  6. Tilt/Telescopic Steering Wheel
  7. XM Satellite Radio (3 month trial of XM service)

Quietness

  • Over 30 acoustic treatments help make Cruze amazingly quiet

Interior Design And Upscale Ambiance

  • Refined, stylish interior (generous use of chrome and premium materials)
  • Tight French seat stitching adds high-end appearance and durability
  • Upscale features not usually found in segment (as equipped): Heated Seats, Map Navigation, Bluetooth/USB, Remote Start, Pioneer 9-Speaker Audio System